Unusual Sales Gimmicks

A catalog of hundreds of unusual sales gimmicks used by marketers and selling professionals world wide (plus comments on why some don't work.)

Sunday, September 28, 2008

Feel Tricked by WaMu Advertising

Known for their advertising that jokes on the "fat cat bankers", WaMu presents itself as out for the little guy. Until they go south with bad lending practices that screw shareholders out of everything.

Chris Palmeri get's a little feedback on his "Did WaMu's Advertising Tell Us Something?" alluding to WaMu's advertising foreshadowing their failure.

The lesson for you is that you can't control everything, the marketing department had a different idea of what WaMu should be, even if some of their business practices were unstable. Now it's time for J.P. Morgan Chase to show how stability comes from serious banking.

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