Unusual Sales Gimmicks

A catalog of hundreds of unusual sales gimmicks used by marketers and selling professionals world wide (plus comments on why some don't work.)

Monday, February 15, 2010

Customer Appreciation Extravaganza

Everyone likes a party, with several profit-boosting event marketing ideas already, this one goes back to basics. When was the last time you told your best customers 'Thank You'? You can, should, and can profit from doing just that.

Hire a speaker to share unusual sales gimmicks, a magician, an entertainer, or some other guest your customers want to hear from. Invite channel partners, your best customers, even let them bring a guest. If you really want results here, even feed them.

Now during your customer appreciation event, you've entertained and now the main course. Instead of boring customers and their guests with talk about you, feature your best customers and vendors with an award ceremony. Let them here how much your best customers enjoy doing business with you and sincerely show your appreciation.

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